how would you market harley davidson motorcycles and accessories to a younger market?

think about price range, design, style, accessories, clothing, etc

They would need to gain access to another segment of the market such as motorcross bikes.

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Motorcycle Mug For Women $12.99 11 oz ceramic mug, dishwasher and microwave safe, sublimated design…

Sugar Hiccup – Good & Evil Magnet $2.95 From the Sugar Hiccup line comes this black, red, and white rectangular magnet featuring the personas of good and evil….

Orange County Chopppers OCC – Red Insulated – Coffee Mug $19.95 You’ve got to carry your coffee or favorite hot drink in something so why not carry it in this sweet, red, insulated coffee mug. Top features a slide closure….

Motorcycle Reflective Safety Tape – Black Adhesive. RTK-03A $19.85 Motorcycle Reflective Safety Tape – Black Adhesive This black glossy adhesive motorcycle safety tape is blends in with black surfaces during the day and shines a bright white reflection at night. The reflective tape kit includes 24 inches of 1″ wide, 24 inches of 2″ wide, and 12 inches of 4″ wide black reflective motorcycle tape. The tape kit can be cut into strips, special shapes, or pinstripes,…

Motorcycle Reflective Safety Tape – Black Sew-On $14.85 Motorcycle Reflective Safety Tape – Black Sew-On Stealthy Satin Black during the day blends with dark clothing, but turns bright, for visibility and safety at night.This kit contains 48 inches of 1″ wide, 48 inches of 2″ wide, and 24 inches of 4″ wide Black Reflective Fabric. In all, 240 square inches of bright nighttime visibility. Material is a blend of 35% cotton, and 65% polyester. It’s soft, …

Motorcycle Reflective Safety Tape – Silver Iron-On $14.45 Motorcycle Reflective Safety Tape – Silver Iron-On The Iron-On Motorcycle Safety Tape is the ultimate nighttime visibility kit, it contains 60 inches of 1″ wide and 60 inches of 2″ wide Reflective Material, composed of microscopic, wide angle, retroreflective lenses bonded to a heat activated polyurethane adhesive.In all, 180 square inches of bright nighttime visibility. It can easily be cut into …

Harley Davidson Abyss Tribal Zippo Lighter $18.76 Features Harley Davidson logo, Harley Davidson name, hats and background graphic with polished purple finish. Measures 1 1/2 inches x 2 1/4 inches x 1/2 inches. Gift boxed….